Ameesha Prabhu

Founder

Founder of Trust for Retailers and Retail Associates of India

Ameesha Prabhu is the founder of Trust for Retailers and Retail Associates of India (2011)[1], an Indian non-profit working on livelihood, disability and women & children from Mumbai.

Ameesha Prabhu is an Indian retail executive and non-profit administrator. She is a co-founder and the chief executive officer of the Trust for Retailers and Retail Associates of India (TRRAIN), a Mumbai-based charitable trust founded in 2011 by the retailer B. S. Nagesh, which works on the dignity, training and employment of front-line retail workers, including women and people with disabilities.

Career

Prabhu has worked in retail for some 28 years, beginning as a shop-floor associate and rising to head of buying, with experience in retail technology implementation. She has worked for Shoppers Stop, Crossword Bookstores, the Swatch Group, Aditya Birla Retail and Tesco Hindustan Wholesaling.

She left her position at Tesco to help set up TRRAIN, where she is co-founder and chief executive. The trust runs the TRRAIN Retail Awards, which recognise front-line retail associates for customer service, and the Pankh programme, which provides vocational training and employment placement in retail for people with disabilities.

Recognition

In 2024 Prabhu received the NCPEDP Helen Keller Award, in the category of role model supporter of increased employment opportunities for persons with disabilities, at the 25th edition of the awards.[2][3][4][5]

Trust for Retailers and Retail Associates of India

The Trust for Retailers and Retail Associates of India (TRRAIN) is a registered public charitable trust founded in 2011. It trains people for retail jobs and works to raise the dignity and skills of retail associates, with dedicated programmes placing persons with disabilities and women in mainstream retail employment.

Trust for Retailers and Retail Associates of India reports the following, on its own site:

46,414+ persons with disabilities have been impacted through TRRAIN's retail livelihoods programmes
18,414+ young women impacted, and 300+ retail associates awarded for customer service excellence